Site icon The Crescent Magazine: Tulane's Online Lifestyle Publication

How Sally Darr Griffin ‘18 Found Her Niche on TikTok

&NewLine;<p class&equals;"wp-block-paragraph">Since graduating from Tulane in the spring of 2018&comma; Sally Darr Griffin has skyrocketed to TikTok fame&period; She’s garnered over 484&comma;000 followers on the app and now boasts a coveted blue check mark next to her handle&period; Her videos are a brilliant mixture of niche humor and wit&comma; highlighting Griffin’s talent for comedic writing&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">After joining the app in August of 2019&comma; Griffin realized she wasn’t seeing as much comedic content as she had expected&period; She began posting her videos soon after&comma; quickly discovering that she had reached an untapped market&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">&OpenCurlyDoubleQuote;Once I joined TikTok&comma; I realized that there’s a space here for me and there are people who want comedy because I was looking for comedy&comma;” Griffin said&period; &OpenCurlyDoubleQuote;I just thought&comma; well I should start posting and let’s see what happens&period; It just felt like a void that I could help fill&period;”<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"has-text-align-center wp-block-paragraph"><br><img width&equals;"386" height&equals;"394" src&equals;"https&colon;&sol;&sol;lh4&period;googleusercontent&period;com&sol;7b3bwKgFNH14dG3DVC67BEwxC&lowbar;&lowbar;XG3k&lowbar;2IaJt09Pvi2Ev6CcnBMsooKqitcgOvc19FLQFTnCV1rKKSqhd6iptylVBPJ1-2-0W2vs4E4e5x9k4uK5XPsN-woJOrWFQDtnoXQcMEkO"><&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">Griffin began to gain a following on TikTok throughout the rest of 2019&comma; reaching 100&comma;000 followers by the time she returned to her hometown of Chattanooga&comma; Tennessee for winter break&period; She attributes her rapid rise in popularity&comma; however&comma; to being bored in quarantine this past spring&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">&OpenCurlyDoubleQuote;Over quarantine&comma; I gained almost 400&comma;000 followers because I had nothing else to do&comma;” Griffin said&period; &OpenCurlyDoubleQuote;Every night I was making something&comma; whereas before I was in school so I wasn’t really focusing on doing that every single day&period;”<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">Despite this newfound fame&comma; Griffin’s career goals have remained unchanged&period; As a graduate student at Loyola Marymount University&comma; Griffin aspires to become a comedic television writer&period; Her biggest role model&comma; she notes&comma; is Bo Burham &&num;8211&semi; a social media star turned writer and director&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">&OpenCurlyDoubleQuote;I will never pursue an &OpenCurlyQuote;influencer job&comma;’” Griffin said&period; &OpenCurlyDoubleQuote;What I want to do is be involved in social media&comma; and hopefully that can get me a job somehow&comma; and then I just don’t post online anymore or only when I want to&period;”<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">Sally Darr also acknowledges how her time at Tulane has played a role in her success&period; She notes that attending Tulane helped her figure out who she is&comma; leading her to become confident enough to &OpenCurlyDoubleQuote;expose it all” all on the internet&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">&OpenCurlyDoubleQuote;I really don’t care what I post&period; I’m just going to tell you who I am and you can either take it or leave it&comma; which I feel like I learned at Tulane&comma;” Griffin said&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">In addition to her thriving TikTok account&comma; Sally Darr has seen a growing following on other platforms&period; Her YouTube account recently became monetized&comma; allowing her to claim financial benefits to her success&period; She has also gained a herd of new followers on her personal Instagram account&comma; bringing her follower count to over 20&comma;000 users&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">While Sally Darr’s internet presence has enjoyed widespread fame&comma; she notes that not much has changed in her day-to-day life&period; She’s back in LA for graduate school&comma; living with roommates who are not on the internet&period; Besides getting the opportunity to collaborate with other famous creators&comma; including &commat;fibulaa&comma; &commat;ladyefron&comma; and &commat;elijahdaniel&comma; Griffin asserts that her life is still fairly basic&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">&OpenCurlyDoubleQuote;I’m just a normal girl posting online&comma;” she said&period; &OpenCurlyDoubleQuote;We’ll see if it goes anywhere&period;”<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p class&equals;"wp-block-paragraph">Cover Photo&colon; Bari Lipper<&sol;p>&NewLine; <&excl;-- WP Biographia v4&period;0&period;0 -->&NewLine;<div class&equals;"wp-biographia-container-top" style&equals;"background-color&colon; &num;FFEAA8&semi; border-top&colon; 4px solid &num;000000&semi;"><div class&equals;"wp-biographia-pic" style&equals;"height&colon;100px&semi; width&colon;100px&semi;"><img alt&equals;'' src&equals;'https&colon;&sol;&sol;secure&period;gravatar&period;com&sol;avatar&sol;9e19186beac30e2d6bece93848284dd385ac7b6afccdd85fd3bbf608d607300b&quest;s&equals;100&&num;038&semi;d&equals;wp&lowbar;user&lowbar;avatar&&num;038&semi;r&equals;g' srcset&equals;'https&colon;&sol;&sol;secure&period;gravatar&period;com&sol;avatar&sol;9e19186beac30e2d6bece93848284dd385ac7b6afccdd85fd3bbf608d607300b&quest;s&equals;200&&num;038&semi;d&equals;wp&lowbar;user&lowbar;avatar&&num;038&semi;r&equals;g 2x' class&equals;'wp-biographia-avatar avatar-100 photo' height&equals;'100' width&equals;'100' &sol;><&sol;div><div class&equals;"wp-biographia-text"><h3>About <a href&equals;"https&colon;&sol;&sol;tulanemagazine&period;com&sol;author&sol;gracedubay&sol;" title&equals;"Grace Dubay">Grace Dubay<&sol;a><&sol;h3><p>Grace Dubay is our Senior Editor&excl; She’s an English and Communications major with a passion for writing&period; Grace loves to explore New Orleans&comma; travel&comma; and find new restaurants to try&period;<&sol;p><div class&equals;"wp-biographia-links"><small><ul class&equals;"wp-biographia-list wp-biographia-list-text"><li><a href&equals;"mailto&colon;g&&num;100&semi;u&&num;98&semi;a&&num;121&semi;&&num;64&semi;&&num;116&semi;ulane&&num;46&semi;&&num;101&semi;&&num;100&semi;u" target&equals;"&lowbar;self" title&equals;"Send Grace Dubay Mail" class&equals;"wp-biographia-link-text">Mail<&sol;a><&sol;li> &vert; <li><a href&equals;"https&colon;&sol;&sol;tulanemagazine&period;com&sol;author&sol;gracedubay&sol;" target&equals;"&lowbar;self" title&equals;"More Posts By Grace Dubay" class&equals;"wp-biographia-link-text">More Posts&lpar;11&rpar;<&sol;a><&sol;li><&sol;ul><&sol;small><&sol;div><&sol;div><&sol;div><&excl;-- WP Biographia v4&period;0&period;0 -->&NewLine;

Exit mobile version